This is a quick and nice explanation of why business opportunities should be more tangible in Brazil than in other BRIC markets. It is made by a consultant in the field of sustainability for large corporations. See the comments:

1) Brazil is the “most western” of the BRIC countries, since its colonization by European people (primarily by Portuguese, followed by British, Italian, French and German) and recently under influence from USA.

2) When we mention Brazil, Russia, India and China, what they have in common are the enormous population and need of big infrastructure to be built. If money is given to these people, the entire world commerce will change (like we are seeing already in part of their population).

3) Brazil is different because there are lots of opportunities, clean energy, stable and solid democracy and reliable transparent institutions already working, such as Federal Agencies (for telecom, energy, aviation, transportation, etc).

4) In order for China and India to grow, there is a high cost to the environment and to several other natural resources because most of the future growth is still based on traditional increase of consume, demanding bigger access to raw-material, which will increase problems.

IDGNow released an article predicting that the number of activated cellular lines in Brazil will reach 141 Millions by the end of 2008, considering similar amount of new net lines added to the system than 2007. The entrance of carriers into new markets (such as Oi start in Sao Paulo) and the arrival of 3G networks will have a relevant impact on keeping up with high annual growth rate for this year (aprox. 17% over end of 2007).